Case Method Management

This article argues that superior executives often use case method teaching techniques as part of their management toolkit. It begins with a real life description (“Vern in Action”) of a successful executive leading his subordinates on an important strategic issue. Some of the techniques which he deliberately uses with his subordinates are identified as those used by great case method teachers in their classrooms. The article even suggests that the case method can be a useful template for consulting via a “live case.” Why case method techniques make for superior management provides insight on why case method teaching often leads to more effective learning in the classroom.